Category: Inspiring


It’s all About Perspective

Most of us have heard the expression ”It’s all about perspective” many times before, yet, few of us understand the true extent of this conventional wisdom. Canon set out -and succeeded- to vividly illustrate...


How GoPro Made a Billionaire

After having gone bust, GoPro Founder and CEO Nicholas Woodman decided to go on a 5 month long surf trip to look for inspiration. Before even packing his bags, the idea was already born. He...