Why Women Make Business Sense
We often hear about how including women in the workplace makes ‘business sense’, as their involvement can positively affect productivity and profit margins. Concrete examples and narratives help us understand these benefits. The Market Development Program for Northern Ghana (MADE) has featured 3 businesses which have benefited from including and/or increasing female participation in their business activities. We have listed some of the benefits they experienced here:
- A Bangladeshi maize miller found that women can be more responsible and possess greater household knowledge. These skills where relevant to his business, as women proved to be better at determining grain quality appropriateness for household and/or market consumption.
- A Tanzanian sunflower producer found that women can be more patient and meticulous, something that proves useful when handling delicate sunflower plants. They also seemed to adhere better to their strict watering regimes.
- Going by a Nigerian rice millers experience, inclusions seems to open up opportunities. They found that, by merely providing women access to micro-finance, they increased their access to parboiled rice. This in turn brought them time and investment savings (warehousing and labour costs) on the parboiling process.
Want to learn more? Please review the entire report. MADE is a 4 year program funded by the UK Department for Development Aid (DFID) and contributes towards the achievement of DFID Ghana’s objective to promote growth and reduce poverty in the Northern Savannah Ecological Zone.